MY SERVICES
What I Offer
Offering decades of editorial and travel industry experience, I create engaging content that builds trust and captures attention. Strong storytelling and targeted campaigns boost audience engagement, strengthen brand identity and encourage bookings, subscriptions and loyalty. Result: Clients save valuable time while receiving polished, high-quality content tailored to their audience, marketing goals and long-term business growth.
01 — Websites
Website Content
Fresh, search-friendly destination features, blog posts, landing pages and service copy that keep your website active, useful and engaging.
02 — Newsletters
Email Newsletters
Compelling travel newsletters that build connection, encourage repeat bookings and keep your audience inspired between trips.
03 — Socials
Social Media
Consistent, engaging content for travel and tourism brands, including captions, storytelling, image selection and short-form campaign ideas.
04 — Campaigns
Travel Campaigns
Targeted campaigns around key travel seasons — strategy, promotional messaging and coordinated website, email and social media activity.
04 — Campaigns
Sub-editing & Editorial Support
Sharp editing, headline writing and copy polishing to ensure your content is clear, professional and publication-ready.
Who I Work With
I work with tourism operators, walking holiday companies, adventure travel brands, destination marketers and small businesses in the travel space that need high-quality content but do not have the time or in-house resources to create it consistently.
THE PROCESS
How It Works
WE DISCUSS YOUR GOALS
We start by identifying your audience, content needs and the story you want to tell.
I CREATE THE CONTENT
I write, edit or plan the content needed for your website, newsletter, social media or campaign.
PUBLICATION-READY COPY
You receive clear, engaging content tailored to your audience, brand voice and marketing goals.
Why Choose Me
With 25 years’ experience in journalism and publishing, I help travel and adventure brands connect with audiences through engaging storytelling, photography and multi-platform content. Having managed magazines, websites, social media campaigns and client partnerships, I understand how to create content that inspires action and builds lasting brand loyalty.
Clients choose me because I combine strong editorial skills with a deep understanding of the travel industry. I know how to turn destinations, guided walks and outdoor experiences into stories people want to read, share and book. My work helps brands stand out in a crowded market, increase engagement and maintain a consistent voice across print, digital and social media.
